a non-fandom collective with a limited verifiable goal; also a participant in the will economy: a project thats large, performant, well-known or well-trusted is said to possess a will stock it can spend or lend — so when another project needs help (for work, evangelizing, an ownable claim), such a lender may invest in it through hiring or endorsement, the borrowers outcome boosting or depressing the lenders capital.

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